
Broom
1955 · Steel and plastic
Museum of Modern Art

Stanley Home Products was an American direct-sales company founded in Easthampton, Massachusetts in 1931, operating through party-plan distribution networks in the postwar period. Its product design, packaging, and marketing materials constitute a significant archive of commercial visual culture that shaped domestic aesthetics and consumer behavior across mid-twentieth-century America. The company's branded goods and promotional ephemera offer insight into the visual language of postwar American domesticity and the mechanics of direct-sales marketing.
Source: Moma Bulk 2026 05 04 · Trust score: 92% · Updated 26d ago